What is mobile marketing?

The strength of mobile marketing is that a customer gives permission or "opts in" to participate in your marketing campaign. Mobile allows a business to get its message into customers' hands quickly and easily. Mobile marketing is used to increase brand awareness, send text alerts, offer coupons/specials, generate customer databases, increase customer loyalty, retention, and drive foot traffic to specific events and locations.​

Why should I use mobile marketing in my business?

Consumers are very attached to their mobile phones and when a text message is recieved, they read messages instantly. There is no other medium that allows you to reach your customers so quickly.

How do I know if mobile marketing is right for my business?

Give us a call or send us an email.  We will be the first to tell you if mobile marketing is right for your business or organization.

What is a mobile keyword?

A mobile keyword allows you to promote this for people to join your text marketing list by texting this keyword.  When a customer texts your keyword, we'll send your customized auto-reply back and that person is automatically added to this list.  Each vanity keyword represents its own list.

What does SMS mean?

SMS stands for Short Message Service.  This refers to the sending of short text messages from one device to another;  in most cases from one mobile phone to another.  An SMS text message is restricted to 160 characters.

What does MMS mean?

MMS stands for Multimedia Messaging Service.  MMS is an expansion of a SMS message.  In practical terms, this means there are no character restrictions on MMS messages and one can send a variety of multimedia content types including video and images.

What is included with your mobile marketing solution?

All customers get text messaging credits and mobile keywords.  Each credit is equal to a text message that is sent (we do not charge for incoming messages).

Other features that are available:  mobile coupons, QR codes, mobile landing pages, loyalty program, text-to-win, social media integration, and polls & questionnaires, and much more.

How do I build an opt-in list or obtain mobile phone numbers?

There are numerous ways of getting customers to text in to your mobile keyword.  The key is that you need a strong call to action, relavent offer, or a compelling reason to enter your mobile marketing campaign(s).

Some good reasons why people will be happy to give you their number include:

• Offers and Promotions - One will text in if they know they will get discounts, offers, or special invitations, etc.

• Confirmations and Reminders - These are helpful for the recipient and have the added benefit of reducing missed appointments.

• Alerts and Information - Due to its immediacy, text is perfect to send out urgent alerts and information.

• Discount Codes or Coupons - Everybody enjoys a discount on a product or service.

• Text to Vote - Text to vote system to gather information, polls, and opinions.

• Text to Win - Ask people to text your short code for a chance to win a prize.

Are there any contracts or long-term commitments required?

No.  Please understand that in order to build or create an opt-in mobile database it may take sometime.  We tell each client that you need to market and promote mobile marketing in order for it to work effectively.  We do not provide any partial or pro-rated refunds if you terminate your account mid-month.

What does it cost to send a message?

Each message you send (less than 160 characters) is one message or credit.  If you have an opt-in list that is 150 people and you send two messages a month, this is equal to 300 messages.  See our plans that fit your mobile marketing needs.

Do I need to install anything on my computer?

No.  Our system is 100% web-based. You can access your account from any computer that is connected to the internet.

Can I start with a small plan and then upgrade in the future?

Yes.  You can upgrade your package or purchase more text credits as you need them without changing your plan.  You can also purchase additional mobile keywords to your plan as well.  You can execute these options right from your control panel.

Once I register a keyword, how long do I own it?

Your keyword is yours to use as long as your account is active and current.

What happens to our text message credits if all of them are not used each month?

Your text message credits rollover each month if they are not used.  You can access the unused text credits as they remain in your account along with the new ones that are added each month.

Are all mobile marketing features included with every plan?

Yes, except the appointment reminder manager.  If you would like to add this feature it is an additional $49/month.  If you would like to add this feature or inquire about other options please contact us.  We will build a custom plan that fits your business.

Do you provide marketing materials so I can start right away?

We provide our customers with numerous free marketing materials. These include high quality signs and table tents for use in your retail store or place of business to encourage mobile opt-ins and for use in promotions.